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Question: Just what is Value for Money?
Answer: A question which is not commonly asked, as we tend to be focused on the selling of either the product or service, without any real thought as to what the customer might view as important....
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Partnership verses Commodity. Which is best for Business?
Last week we discussed that the market was right to ‘Negotiate a Better Deal’ and as a customer you were in the driving seat and with a recent survey showing 84% of procurement professionals indicating...
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Come With Me On A Journey towards a New…(The 1st Step)
Today I am embarking on something very exciting – I cannot wait to get started – and I hope you will be as equally excited after reading the following: Last week I gave you a quote from Dan Kennedy on...
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Come With Me On A Journey towards a New…(Continued)
The journey, which we started last week, continues at pace and my excitement grows by the minute. Your engagement with me on this journey has been absolutely brilliant – thank you. You are providing...
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Is ‘free’ really considered ‘of value’?
I would like to start out my stating that there is nothing for free, in this world, in that you are more likely to have to buy one to get one free, or provide information or time, etc. But for …...
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The Biggest Secret of keeping a Customer
I, or perhaps I should say, my in-laws, who are both in their 80s, experienced this week the most common fault, which exists to many businesses today. They had arranged for a locksmith to come over and...
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How Mothering Sunday can improve your Customer Relationship
This past Sunday was Mothering Sunday and I found myself doing the extra special things, as most husbands do. I was up early, about 0530, to set about the tasks to make the day very special for my...
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Customer Satisfaction is NOT what you should focus on
People and companies who focus on providing high customer satisfaction are missing the mark and could lose customers because they have not focused on the right thing. “You’re insane Dan”, I hear you...
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So Peak is over – Hurrah – or is it?
A huge Hurrah, as Peak is now over and we can put all the frustration, long hours, sleepiness nights, insane arguments, angry customers and poor morale of staff behind us – or it is? As much as I would...
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E-Commerce, A New Challenge and Opportunity
OPS are pleased to announce the publication of their new White Paper on e-commerce. This document takes you through the history and into the future, it presents a complete set of relevant data points...
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